Microstrategy’s bitcoin strategy

What did Microstrategy do?

  1. Microstrategy was the first company to move the majority of its cash into bitcoin as a reserve asset.
  2. Microstrategy doubled down on its initial investment by raising additional funds through convertible bonds to acquire more bitcoin.
  3. Microstrategy conducted the purchases publicly and openly disclosed its motives behind the transactions.

Why did Microstrategy purchase bitcoin?

Which companies can profit as well?

References:

Remarks

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
21Treasury

21Treasury

21Treasury helps you to decrypt bitcoin along with other digital assets. https://assets.21treasury.de/